Facebook Marketing: How to Promote Your Business on Facebook

Here are some tips that will help you get involved in Facebook marketing and use Facebook to reach new customers, promote your business and drive traffic to your website:

Put Together a KILLER Profile Page

Put together a profile page that will look attractive to your customers and business contacts.  Simple yet effective is best.  You should provide enough information to pique the interest of your target market–keep this goal in mind when creating your page.

Add Your Business Contacts

Many business owners, entrepreneurs and professionals already have a Facebook account.  Invite your business contacts and customers to add you as their “friend” and invite those who do not have an account yet to sign up for their own.  This will help you to build a Facebook community around your business.

Start a Fan Page

Another great way to create a Facebook network around your business or company is set up a Fan Page.  This will help you to reach and connect with your target market, and keep them up to date with relevant information, special events, news, etc.

Buy Ad Space

Buying ad space requires a small investment, but it is still a lot more affordable than traditional advertising methods.  Facebook provides you with the tools to create your ad and target it to a specific age group, gender and location. 

Post in Facebook Marketplace

You can promote and sell your products in the Facebook Marketplace for free.

Promote Your Blog

If you have a personal company or business blog, you can easily import it into your Facebook notes.  Each of your blog postings will then appear in your news feed and that of your contacts.  This is a fantastic way to keep your network up to date with your blog.

Advertise an Event

Facebook has a free application called Facebook Events which allows you to promote meetings, conferences, events you  may be hosting, product launches and your company’s achievements.

These are some great tools to get you started.    As you familiarize yourself with Facebook, make sure to explore all of its applications and add-ons, so that you can get the most benefit out of the site for your business.  

In conclusion, using Facebook as part of your marketing plan for your business or company will open the door to a whole new set of possibilities and opportunities!

 

What’s going on with you and your business?

 

Are you ready to REVOLUTIONIZE your business?

We can help!

1. We bring invaluable work experience to the table (you may even find that we will teach you a trick or two!).  Be it software, hardware or grammar, you can be sure that we know our stuff!
2. Because we also run our own business, we have a unique understanding of what your needs are as a small business owner.  We will be able to assist and advise you on a variety of business matters.  What avenues of advancement have you not yet explored with your business?  Are you sure that you have all of your bases covered?  We can help.
3. If you attend conferences and networking functions, I’ll bet you have a ton of business cards cluttering up your desk.  Let us help you get organized by scanning & entering them into a database for you.  Future mail campaigns will be a breeze with a ready-made contact list.
4. Is there a special project boiling over on the backburner that you’ve been itching to do?  We can help with research, planning and coordination, leaving you free to continue to focus on your core business functions.
5. If you’re too busy to remember important dates, anniversaries and meetings, we can assist you with a tailored reminder service.  From sending a thank you note to a client, to ordering flowers for your mother, we can manage it all.
6. Conceptualizing marketing items can be agonizing if you don’t have the know-how or creative flair.  We have the experience in creating brochures, flyers and business cards for our own company, so share your marketing ideas with us–we will dazzle you with the results!
7. If you’re on the road a lot, chances are there is no one in your office to take a message should that all-important client call.  You can divert your calls to our office and rest assured that your client will receive the personal touch rather than dealing with an automated answering system.  Your messages will be passed on to you in order of importance and you won’t need to sort through lengthy messages on voicemail.
8. Conferences and trade shows can take a lot out of a small business owner.  It is imperative that you attend to promote & market your business, but you don’t always have the time to make all of the necessary arrangements.  This will no longer be a problem as we can handle all of the arrangements for you.  It’s that easy!
9. If you have a lot of correspondence, we can help.  Simply record or scan your memos/letters/notes onto your computer and email them to us.  We will have them neatly typed and ready for mailing in no time!
10. Planning a much-needed break with your family?  Let us take care of the details for you–flights, car rentals, accomodations, even a list of “must-see” places of interest.  We can handle it all, down to the very last detail!

  

 

“The Go-Giver: A Little Story About a Powerful Business Idea”

I just finished reading this book and I highly recommend that you pick up a copy for yourself.  It has a great message that is truly inspirational and can be applied both in your business and everyday life.  The authors of this book, Bob Burg & John David Mann, base the book around what they call “The Five Laws of Stratospheric Success”:

The Law of Value

Your true worth is determined by how much more you give in value than you take in payment.

The Law of Compensation

Your income is determined by how many people you serve and how well you serve them.

The Law of Influence

Your influence is determined by how abundantly you place other people’s interests first.

The Law of Authenticity

The most valuable gift you have to offer is yourself.

The Law of Receptivity

The key to effective giving is to stay open to receiving.

The book itself reads very fast.  I read it in one sitting and could not put it down once I picked it up!  

To read reviews of this book, visit   http://www.amazon.com/Go-Giver-Little-Story-Powerful-Business/dp/159184200X/ref=pd_bbs_sr_1?ie=UTF8&s=books&qid=1211396935&sr=8-1.

Enjoy!